In life, it is not always the big moments that play the largest part. There are so many daily moments in which we realize the value of love, family and wellbeing, be it physical or financial.
At Aegon, we believe we exist to help people achieve a lifetime of financial security. Secure futures require smart financial planning, a healthy lifestyle and relevant solutions at every stage of our lives. We take a thoughtful approach to secure retirement and healthy ageing and strive to make a lasting contribution to a healthy environment.
We cherish a culture in which we act as one, are accountable, agile, and customer centric.
We cherish a culture in which we act as one, are accountable, agile, and always customer centric. Our past, present and future was, is and will be inspired by the same vision – 175 years for a lifetime of financial security, 175 years for the moments that matter.
Our main brands
We aim to strengthen our two main brands ― Aegon in most of our markets and Transamerica in the US ― and have them reflect our global brand values of ‘caring’ and ‘expert’."Kata Herczog, Head of Brand Experience
Some of our other brands
Next to our main brands, we also have several stand-alone brands, operating in particular market segments or delivering specific propositions.
Knab is the youngest Dutch brand in the Aegon portfolio, offering innovative, online-only banking services to entrepreneurs and individual customers. The bank prides itself in helping customers in a very easy, digital way, while showing a human face in all interactions.
TKP is a Dutch brand dedicated to servicing pension schemes of large corporates and their employees. The high service standard ensures TKP is an appreciated provider of workplace solutions.
Gobear is an innovative digital comparison site for car and home insurance. Founded in Singapore in 2014, Gobear is now also active in Hong Kong, Vietnam, Malaysia, The Philippines, Indonesia and Thailand.
Futuready is an online insurance broker platform. Based in Indonesia, Futuready offers easy access hospital insurance and COVID19-related insurance products. Aegon has a similar company in India, called Tomorrow Makers.
MAG is a life insurance provider in Brazil that was formed as joint venture between Aegon and Guppo Mongeral Aegon. MAG truly expresses the caring value of our brand; last year it launched a product for people with diabetes, under the brand WinSocial.