New commercial features ‘big name’ Polish TV stars

Poland, February 22, 2017

Famous Polish TV stars, Olga Borys and Wojciech Majchrzak, star in Aegon’s latest commercial, which raises awareness for Aegon’s full range of insurance products in Poland.

The advertising spot tells a humorous story of a marriage between real life couple, actors Olga Borys and Wojciech Majchrzak. During a 'typical' day, a wife expresses her concerns over a number of 'risky' activities carried out by her husband. The answer to each of them is, of course, Aegon insurance.

Aegon's new commercial looks at the 'what ifs' we face in daily life


"The insurance penetration ratio in Poland is still relatively low and many customers are still not aware of available solutions. By showing real-life situations, which we all find ourselves in, we're raising awareness for Aegon's comprehensive range of insurance products" says Arkadiusz Chmurzyński, Marketing & E-commerce Director at Aegon Poland.

The campaign will run online and on all major TV stations until mid-April. It will promote the four main insurance products offered by Aegon in Poland: life insurance, accident insurance, educational endowment insurance and home insurance, which can be purchased directly online.